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<!-- Default -->
<button type="button" data-view-component="true" class="btn-mktg">Default</button>
<!-- Primary -->
<button type="button" data-view-component="true" class="btn-mktg btn-signup-mktg">Primary</button>
<!-- Outline -->
<button type="button" data-view-component="true" class="btn-mktg btn-muted-mktg">Outline</button>
<!-- Transparent -->
<button type="button" data-view-component="true" class="btn-mktg btn-subtle-mktg">Transparent</button>
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# Default
render(Primer::Alpha::ButtonMarketing.new) { "Default" }
# Primary
render(Primer::Alpha::ButtonMarketing.new(scheme: :primary)) { "Primary" }
# Outline
render(Primer::Alpha::ButtonMarketing.new(scheme: :outline)) { "Outline" }
# Transparent
render(Primer::Alpha::ButtonMarketing.new(scheme: :transparent)) { "Transparent" }

app/components/primer/alpha/button_marketing.css

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.btn-mktg {
position: relative;
z-index: 1;
display: inline-block;
/* stylelint-disable-next-line primer/spacing */
padding: 0.9rem 1.5rem 1.1rem;
/* stylelint-disable-next-line primer/typography */
font-size: 1rem;
font-weight: var(--base-text-weight-semibold);
/* stylelint-disable-next-line primer/typography */
line-height: 1;
/* stylelint-disable-next-line primer/colors */
color: var(--bgColor-default);
text-align: center;
white-space: nowrap;
vertical-align: middle;
-webkit-user-select: none;
user-select: none;
background: linear-gradient(180deg, rgba(255, 255, 255, 0.15) 0%, rgba(255, 255, 255, 0) 100%),
var(--color-mktg-btn-bg) !important;
border: 0;
/* stylelint-disable-next-line primer/borders */
border-radius: 0.375rem;
transition: box-shadow 0.2s, outline 0.2s ease;
-webkit-appearance: none !important;
appearance: none !important;
}
.btn-mktg::before {
position: absolute;
top: 0;
right: 0;
bottom: 0;
left: 0;
z-index: -1;
content: '';
/* stylelint-disable-next-line primer/colors */
background: linear-gradient(180deg, rgba(255, 255, 255, 0.15) 0%, rgba(255, 255, 255, 0) 100%) !important;
border-radius: inherit;
opacity: 0;
transition: opacity 0.2s;
background-blend-mode: normal;
}
.btn-mktg:hover {
-webkit-text-decoration: none;
text-decoration: none;
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--color-mktg-btn-shadow-hover) !important;
}
:is(.btn-mktg:hover,.btn-mktg:focus,.btn-mktg:focus-visible,.btn-mktg.focus)::before {
opacity: 1;
}
/* fallback :focus state */
.btn-mktg:focus {
outline: 2px solid var(--focus-outlineColor);
outline-offset: 2px;
box-shadow: none;
/* remove fallback :focus if :focus-visible is supported */
}
.btn-mktg:focus:not(:focus-visible) {
outline: solid 1px transparent;
box-shadow: none;
}
/* default focus state */
.btn-mktg:focus-visible {
outline: 2px solid var(--focus-outlineColor);
outline-offset: 2px;
box-shadow: none;
}
.btn-mktg:active::before {
opacity: 0.5 !important;
}
.btn-mktg.disabled,.btn-mktg[disabled] {
pointer-events: none;
cursor: default;
opacity: 0.5;
}
.btn-muted-mktg {
color: var(--fgColor-default) !important;
background: none !important;
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--color-mktg-btn-shadow-outline);
}
.btn-muted-mktg::before {
display: none;
}
.btn-muted-mktg:hover {
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--color-mktg-btn-shadow-hover-muted) !important;
}
.btn-muted-mktg:active {
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--fgColor-default) 0 0 0 3px inset !important;
}
.btn-muted-mktg:disabled {
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--fgColor-default) 0 0 0 1px inset !important;
}
.btn-subtle-mktg {
color: var(--fgColor-default) !important;
background: none !important;
box-shadow: none !important;
}
.btn-subtle-mktg::before {
background: none !important;
}
.btn-subtle-mktg:hover {
/* stylelint-disable-next-line primer/box-shadow */
box-shadow: var(--color-mktg-btn-shadow-hover-muted) !important;
}
.btn-signup-mktg {
/* stylelint-disable-next-line primer/colors */
color: #fff;
/* stylelint-disable-next-line primer/colors */
background: linear-gradient(180deg, rgba(52, 183, 89, 0.15) 0%, rgba(46, 164, 79, 0) 100%), rgb(46, 164, 79) !important;
}
.btn-signup-mktg::before {
/* stylelint-disable-next-line primer/colors */
background: linear-gradient(180deg, rgba(52, 183, 89, 0.15) 0%, rgba(46, 164, 79, 0) 100%) !important;
}
/* fallback :focus state */
.btn-signup-mktg:focus {
outline: 2px solid var(--focus-outlineColor);
outline-offset: 2px;
box-shadow: none;
/* remove fallback :focus if :focus-visible is supported */
}
.btn-signup-mktg:focus:not(:focus-visible) {
outline: solid 1px transparent;
box-shadow: none;
}
/* default focus state */
.btn-signup-mktg:focus-visible {
outline: 2px solid var(--focus-outlineColor);
outline-offset: 2px;
box-shadow: none;
}
/* Size modifiers */
.btn-small-mktg {
/* stylelint-disable-next-line primer/spacing */
padding: 0.625rem 1rem 0.8125rem;
}
.btn-large-mktg {
/* stylelint-disable-next-line primer/spacing */
padding: 16px 30px 20px !important;
/* stylelint-disable-next-line primer/typography */
font-size: 1.25rem;
}